Hillier Consulting designs and delivers concept and packaging for a new range of own-label, veterinary-grade equine supplements for Ballinger Equine. The distinctive branded products are launched today on the new Ballinger Equine online pharmacy, also designed and produced by Hillier Consulting.

Consistent application of design and typography

Hillier Consulting has worked closely with veterinary nutraceutical manufacturers and veterinary surgeons to create the own-brand range of equine feed supplements for Ballinger Equine. Application of Ballinger Equine’s corporate palette and typography ensures clarity to the presentation of detailed information. The nutraceutical product labeling includes detailed independent certified analysis of ingredients. Immediate brand recognition and identification of product type in the context of a busy stable yard or tack room was important in the design approach, as is reinforcing the cool, clean, contemporary style which is now firmly associated with Ballinger Equine.

Launched today on Ballinger Equine’s online pharmacy

Hillier Consulting and Ballinger Equine today launch the full range of own-brand products on the veterinary practice’s new online pharmacy. The online pharmacy – an integral part of the Ballinger Equine website – is also designed, built and delivered by Hillier Consulting and goes live today after rigorous pre-launch testing. Featuring a Payment Express card transaction solution, the pharmacy provides an easy click-to-buy solution for Ballinger Equine clients and non clients who wish to order top quality, veterinary formulation supplements. Importantly, the complete range is guaranteed free of naturally occurring prohibited substances and may therefore be used by competition horses without worries of drop in peak performance during withdrawal periods.