Hillier Consulting start-up client, Ballinger Equine has been judged the Best Rural Professional Services Business and the Best Rural Start-Up Business for the East of England, a region spanning Essex, Suffolk, Norfolk, Cambridgeshire, Hertfordshire, Bedfordshire and Oxfordshire. The highly coveted annual awards are contested by all business and professional service sectors and are sponsored by Amazon and Open Reach.

Start-up and business development strategy by Hillier Consulting

Ballinger Equine’s award-winning start-up and business development strategy is devised and implemented by Hillier Consulting. Hillier Consulting also manages the firm’s corporate communications, marketing, PR and advertising. The client was launched in September 2017 and has since risen to become the region’s leading first-opinion ambulatory equine veterinary practice.

Developing success and long-term stability

The long-term business plan builds upon the success to date and ensures corporate communications, marketing, PR, advertising, print, online and social media all play a part in maintaining the impetus for growth.

Andrew Hillier said of today’s double win: “It is very rewarding to work so closely with such a successful, dynamic start-up. We’ve had the freedom to ensure communications, marketing, PR, design and media management have all been best-practice. Nothing has been compromised or watered down, there have been no short cuts and the results are clear to see. Of course, the underlying substance is outstanding veterinary care, clinical excellence and customer service that is second to none. All these elements combine to drive a highly professional, progressive practice that is winning one award after another.”

Hillier Consulting’s next project for Ballinger Equine is the production of a high quality video and launch of a YouTube channel.